Privacy Policy & Data Rights Charter
Legal Bases & Data Categories Summary Matrix
| Data Stream | Collected Elements | Purpose | Legal Basis | Retention Window |
|---|---|---|---|---|
| Intake Form | Name, email, phone, city, notes, scope parameters | Evaluate project scope; prepare fixed proposal ($5k–$20k) | Consent & Pre-contractual steps | 36 Months |
| Advisory Chat | Conversation transcript, encrypted local token | Answer client scoping questions in real time | Legitimate interests & Consent | 12 Months |
| Ad Attribution | gclid, msclkid, fbclid, Consent Mode v2 flags |
Attribute campaign conversions to Google Ads & Bing | Affirmative Consent | 12 Months |
| Server Security | IP address, user-agent, render/send timestamps | Firewall protection, DDoS prevention, rate limiting | Legitimate interests | 30 Days |